BA (hons) Graphic Design…
… is a multi-disciplinary experience that will equip you with the creative, conceptual, technical and critical skills expected of designers in the twenty-first century.
It will provide you with a solid grounding in all areas of visual communication, considering how original ideas, strong narrative and crafted detail are applied to brand identity, packaging, publishing, advertising, digital and multimedia platforms.
You will increasingly gain exposure to commercial and professional situations as your academic knowledge and practical abilities grow.
CRISHAN DALVAIR
D&AD New Blood Awards
VBAT, the leading creative studio in Amsterdam have created a challenge to re-imagine the identity of a local bike hire scheme in a city, which can be an existing or a new scheme to encourage people to use bicycles.
Live Brief
An externally set brief, to design a ‘promotional tool-kit’ for Abbey Bar & Restaurant, used as publicity to increase Brand awareness and drive food and drink sales and influence the look and feel of future visual communication.
CALLUM DANIELS
D&AD New Blood Awards
The project was to find a genre, song or musical movement that represents a cause of my choice. I was to create a typography-first design of a vinyl cover, poster, digital element and a touch-point of my choosing.
Creative Digital Imaging
The design brief was to create packaging designs and promotional material packaging for a product of my choosing. This was also a Typography-first design task with no imagery allowed to be used.
DANNIELLE EDWARDS
D&AD New Blood Awards
For this environmental HSBC brief, I complete an integrated campaign named #letsbeclear. My role predominantly involved research, concept development, storyboard and animation. The idea was expessed across multiple touch-points.
The Art House website – live brief
This online brief allowed me to explore the creative potential of interactive design. I created a bespoke type face and explored bold colour combinations. This informative project allowed me to take a client on a creative, engaging and successful journey.
SHIONA FINLINSON
D&AD New Blood Awards
Brief set by the phone network, Giffgaff. Space trash is an issue which will affect communications of all kinds in the future, including 5G. I created a series of promotional material to encourage people to donate to possible future space trash clean up mission.
Industry collaboration
The Art House was opened in 2019 and it required a website and identity. The website needed to reflect the university – inviting and inclusive of people of all abilities. Regular meetings and presentations with clients helped produce the final outcome.
DAMIEN FREEMAN
D&AD New Blood Awards
A typographic based project that was produced to help raise awareness for a cause of my choice. I chose to pursue mental health and create a reassuring campaign for the audience.
Major Project
I researched the most effective methods of promoting a wildlife conservation campaign and centre, gaining a substantial amount of knowledge on the matter and applied this to my promotional materials.
ADAM HARTWELL
D&AD New Blood Awards
The aim was to convert customers to Nike plus and expand Nike plus memberships in 2020 to make it more appealing to 14-19-year-old girls in London.
Major Project
For this project I studied how a graphic designer could enhance the marketing of a new men’s clothing brand. With the knowledge I learnt I applied this to making my own men’s clothing brand.
KATRINA LEE
Wander – Walking App
In response to COVID-19, I designed an app that allowed users to create personalised walks that would factor in the safety measures that were in affect during the pandemic, creating safe and new routes for them to enjoy.
New Leaf – Bookstore Brand
New Leaf is an environmentally aware bookstore that promotes sustainability in all aspects. I felt there was a market for a higher-quality, eco-friendly bookstore that really gave the customer a unique experience, and created the branding for it.
JOSEPH ROBINSON MINERS
D&AD New Blood Awards
PLANET B is an awesome, real time response to sustainable change. By completing pledges and milestones, users collect pixels and build a new virtual planet – from the smallest creatures to the tallest buildings.
A World of A4
I’ve been creating a poster every day since January 2020. Finding influence thorough music, film and the day-to-day, poster design helps me hone my creative skills and build a broad collection of work that I can be proud of.
ALEX SERBANICA
Daily Posters
At the beginning of 2020 I decided to train my creative muscles by creating a poster every day. If you want to see the entire project have a look on my Instagram @alexserbcom.
Impact Report
The Students’ Union is an independent charity, devoted to the educational interests and welfare of all students studying at the University of Worcester. At the end of 2019 they asked me to design their Impact Report.
BIANCA SOUTHALL
Major Project
A project that investigates the impact social media marketing can have on new businesses in the skincare industry in which adhere to popular trends such as Veganism, non-animal testing and a more current trend of supporting local and British businesses.
Pressure Project
Double sided flyers and digital banner design for clients, ‘Hundred House Coffee’ in a 24 hour Pressure Project. Enhancing the strong influence art has on their ethos through their brand identity.
ASHLEIGH SWEET
Major Project
A brand identity and marketing campaign for Fresh Plant Milk, a sustainable plant milk brand with reusable bottles. Each bottle has its own pattern and accent colour from the vibrant and ‘fresh’ colour palette.
SU Leadership Elections
I designed the campaign for the Student Union Leadership Elections which had a Star Wars theme. For the initial posters, I combined famous Star Wars quotes with the hashtag #DontDuckOutOfDemocracy and created silhouette illustrations, focusing on colour, depth and texture.
NATALIA WIECZOREK
nataliawieczorek13@gmail.com
Instagram: nataliaw_design
SU Accreditation Awards
The Students’ Union commissioned me to design certificates for each of the course representatives accreditation awards. I used a refreshed colours palette and typeface selection to refresh the Universities design style.
Instagram Photo Advertising
A set of Instagram designed adverts including: photography, video and stories, to encourage young female users to ‘wash’ their Instagram feeds, turning content which makes them feel negative into a positive feeling.
ADELE VASKELYTE
D&AD New Blood Awards
For this educational Lego brief, I developed a creative and interactive platform that invites teenagers to participate in design challenges. Each brief is set by a world renowned Graphic Designer or product designer, inspiring the next generation of creative thinkers.
Ginos Pizzeria Brand – live brief
Visual identity and packaging design for Ginos, a traditional Italian family Pizzeria. The elements and colour of the identity reflect the core values of; bringing people together, inspiration through taste and culture and sustaining an authentic future.
“
I loved how broad the course was – I could pick from a wide range of modules to suit my interests. The lecturers were all so enthusiastic it was impossible not to enjoy the course.
Stephen Hall, Graphic Design Student
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